/* -- The root styles must go in the element of the structure with the name "Menu". --*/

/* The styles are applying to the last menu item and giving it the button styles, you can change the background color value to the one you want instead of "var(--neutral)". */

.header-1__menu {
  /* Selecting only the children of "bricks-nav-menu". */
  > .bricks-nav-menu-wrapper > .bricks-nav-menu > .menu-item{
    /* The styles will apply only to the child of the last element with the class "menu-item".  */
    &:last-child a {
      background-color: var(--primary);
      color: var(--primary-ultra-light);
      padding: var(--space-xs) var(--space-m);
      border-radius: var(--radius-xs);

      /* Button hover style */
      &:hover {
        background-color: var(--primary-hover);
        color: var(--white);
      }
    }
  }
}
Chanel - legendary French luxury maison and clienteling behaviour partner of The Clienteling Academy across APAC leadership teams

Chanel

Background

Chanel, the legendary French maison, embodies a timeless commitment to craftsmanship, innovation, and modern elegance. Founded by Gabrielle “Coco” Chanel in 1910, the house is celebrated for its impeccable tailoring, refined materials, and iconic design codes that resonate with discerning clients worldwide.

Chanel’s dedication to uncompromising quality and responsible sourcing cultivates deep, enduring relationships with its clientele, reinforcing loyalty and trust.

This unwavering focus on delivering extraordinary products and bespoke experiences strengthens Chanel’s global prestige while supporting a vibrant ecosystem of artisans and sustainable practices.

The Clienteling Academy was appointed as Chanel’s clienteling behavior partner, supporting the maison in establishing a center of clienteling excellence across its APAC leadership teams.

Results

The keynote and learning labs curated for Chanel delivered meaningful, measurable results that elevated clienteling excellence and strengthened in-boutique capabilities. Informed by comprehensive assessments and targeted recommendations, Chanel’s APAC leadership team awarded the program a 4.97/5 rating for skill applicability.

Following implementation of a practical, scalable clienteling framework, APAC boutiques also achieved growth in local appointment bookings.

Client Testimonial

It was a great learning lab. I really appreciated how you challenged boutique leaders to reflect on how they personally set the example and how they can build a strong team culture.

We were impressed by you and your team in delivering a positive end-to-end experience. It made me feel proud and secure, as you consistently show up with excellence.

We truly appreciate how you live the 3Cs in both posture and practice — participants were clearly inspired.

Learning & Development Manager, APAC